UNIQLO-Regional Marketing Assistant Manager/Manager-R00000004174414
面議（經常性薪資達4萬元或以上） 40000元
新北市板橋區
工作經歷不拘
1. Festival & Seasonal Campaign Ownership
Lead festival / seasonal promotion campaigns from initial insight, creative concept, and marketing story development through to full execution and post-campaign review.
Develop campaign themes that link apparel functions, styling ideas, and LifeWear values with Taiwan consumers’ daily life scenes and seasonal needs.
Ensure all campaigns are designed with clear business objectives, including store traffic, conversion, and sales contribution.
2. Hands-on Execution & Project Leadership
Take full ownership of execution, including timelines, deliverables, budgets, and cross-team coordination.
Act as the key driver to align internal stakeholders and external partners. Proactively solve execution challenges and ensure ideas are translated into concrete, workable outputs in stores and across channels.
Manage multiple projects simultaneously with strong prioritization and discipline.
3. 360° Integrated Marketing Planning & Delivery
Plan and execute 360° integrated marketing activations across social, content, paid media, owned channels, in-store communication, and partnerships, ensuring consistency and strong commercial impact.
Design and deliver value‑added engagement mechanisms that enhance purchase motivation and customer experience, thoughtfully integrating product-based value, exclusive items, or incentive-driven concepts into campaign planning in a brand‑appropriate way.
Collaborate closely with cross-functions to develop creative value propositions that naturally encourage higher basket size and deeper customer engagement.
Translate campaign ideas into tangible customer benefits that feel relevant, desirable, and aligned with seasonal themes and LifeWear values.
Work with agencies to ensure these mechanisms are clearly and attractively communicated across all touchpoints.
4. Local Partnerships & Community Engagement
Develop and manage local partnerships and co-creation opportunities that strengthen brand relevance in Taiwan.
Support and drive initiatives such as UTme and other locally connected projects.
Identify opportunities where UNIQLO can meaningfully engage with Taiwan’s culture, communities, and creative ecosystem.
Requirements:Experience & Skills: 5+ years of marketing experience, preferably in:
Integrated marketing
Brand / retail marketing
Trade / shopper / commercial marketing
Campaign or project management roles
Proven experience managing end-to-end campaigns, from ideation through execution.
Strong understanding of 360° marketing, including social, content, paid media, in-store communication, and partnerships.
Demonstrated ability to execute with discipline, manage complexity, and deliver results under pressure.
Language & CommunicationFluent English (written and spoken) — able to communicate clearly with Global / Regional stakeholders.
Japanese proficiency is a strong plus, but not mandatory.
展開
